|Third Annual Staples/Do Something 101 National School Supply Drive Raises More than $807,000 for Underserved Youth|
NEW YORK & FRAMINGHAM, Mass., Oct 06, 2010 (BUSINESS WIRE) --
Staples (Nasdaq: SPLS) and DoSomething.org announced today that the 3rd Annual Staples/Do Something 101 School Supply Drive put more than $807,000 worth of school supplies, the most ever in the campaign's history, into the hands of students who need them.
"I am inspired by and applaud the many teen volunteers who gave their time and energy to help students in need," said actress and screenwriter Nikki Reed, spokesperson of this year's Staples/Do Something 101 School Supply Drive. "The donations Staples collected will have widespread effects, helping students throughout the country get their school year off to a great start. I'm so happy to have been able to be a part of such a meaningful cause."
Reed teamed up with DoSomething.org and Staples to launch the 3rd Annual Staples/Do Something 101 School Supply Drive in May. Do Something 101 also added more celebrity power with the Staples Give-Back Pack, a grassroots and online program where music artists Jason Derulo, Kellie Pickler and Drake Bell raised $14,500 by encouraging teens to get involved at www.staplesgivebackpack.com. In addition, The Office's Ellie Kemper and Angela Kinsey showed their support by collecting supplies from NBC offices, and encouraging others to get involved through an online video.
Staples capped off the star power by hosting an after-party at the Teen Choice Awards to "redefine the celebrity gift bag." Actress Nikki Blonsky, singer JoJo, Chuck star Zac Levi, Teen Choice Award winner Lucy Hale and musical performers "We the Kings" showed their support at the event joining teen volunteers to assemble "gift bags" filled with $125,000 worth of school supplies donated by Staples for 5,000 students in Los Angeles.
All summer long, Staples customers were able to give back to their local communities by donating one dollar at any Staples store or dropping off supplies to help local not-for-profit organizations serving disadvantaged students. Staples collected $646,000 from customers to benefit local youth organizations. Since the campaign started in 2008, Do Something 101 has raised $1.88 million for hundreds of thousands of students in need throughout the country.
"The motivation and goodwill of our customers and the many teens who donate their time and money this summer to benefit such a great cause is remarkable," said Demos Parneros, president of U.S. Retail at Staples. "We thank everyone for coming together for Do Something 101 and helping our local communities send students to school with the tools they need to succeed."
"Our mission is to encourage teenagers to take action and use their time to help others," said DoSomething.org CEO and Chief Old Person Nancy Lublin. "Through this campaign and Staples' generosity, we have been able to raise awareness of the importance of giving back while donating much needed school supplies to underprivileged youth."
To further support DoSomething.org, Staples launched a line of DoSomething.org-branded products this year to help students stay organized and learn about issues impacting their communities. Students can visit www.dosomething101.org/staples for additional information and suggestions to help them take action in their communities.
DoSomething.org is the nation's largest organization dedicating to empowering young people to take action around any cause. By leveraging communications technologies and social media, DoSomething.org enables teens to convert their ideas and energy into positive action. The award-winning site inspires, empowers and celebrates a generation of doers: teenagers who recognize the need to do something, believe in their ability to get it done, and then take action. Plug in at www.DoSomething.org.
Staples, the world's largest office products company, is committed to making it easy for customers to buy a wide range of office products and services. Our broad selection of office supplies, electronics, technology and office furniture as well as business services, including computer repair and copying and printing, helps our customers run their offices efficiently. With 2009 sales of $24 billion and 91,000 associates worldwide, Staples operates in 26 countries throughout North and South America, Europe, Asia and Australia serving businesses of all sizes and consumers. Staples invented the office superstore concept in 1986 and today ranks second worldwide in e-commerce sales. The company is headquartered outside Boston. More information about Staples (Nasdaq: SPLS) is available at www.staples.com/media.
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