|Grammy(R)-Winning Singer-Songwriter, Ciara, Teams Up with DoSomething.org and Staples in 2nd Annual National School Supply Drive|
As part of Do
Something 101 (www.dosomething101.org),
Ciara is encouraging teens to make a difference this summer by
collecting school supplies and dropping them off at their nearest
Staples store, from July through September. In addition, Staples
customers can get involved by donating
"The Do Something 101 campaign is such a great cause. I can’t imagine going to school without pencils, notebooks and other basic supplies,” said Ciara. “Every little bit counts and, through Do Something 101, the more we can get these essential products to teens, the more we help kids stay in school and excel even further. I look forward to working with DoSomething.org and Staples to spread the word!"
To help kick-off the campaign, Ciara is starring in a public service
announcement (PSA) that will air on television and radio stations
nationwide starting in July, and Staples is donating more than
“The feedback from teen volunteers and recipients during our inaugural school supply drive in 2008 was inspiring,” said Demos Parneros, president of U.S. stores at Staples. “With help from celebrities like Ciara, we will continue to raise awareness for underserved youth in local communities who need the basic supplies to succeed in school.”
Teens who want to get involved can go to www.DoSomething101.org for ideas on how to run local school supply drives. Whether holding a school supply drive at summer camp, during a summer sports league, or at a neighborhood block party, DoSomething.org and Staples offer tips, resources, and flyers for how to get started and make the most of every teen’s summer.
“DoSomething.org is all about encouraging teens to take action in their own communities. We’re proud to be spearheading a campaign for the second year, with the help of Staples, that allows young people to really make a difference among their peers,” said Nancy Lublin, chief executive officer of DoSomething.org.
DoSomething.org believes teenagers have the power to make a difference. We leverage communications technologies to enable teens to convert their ideas and energy into positive action. We inspire, empower and celebrate a generation of doers: teenagers who recognize the need to do something, believe in their ability to get it done, and then take action. Plug in at www.dosomething.org.
Staples, the world's largest office products company, is committed to
making it easy for customers to buy a wide range of office products,
including supplies, technology, furniture, and business services. With
2008 sales of
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