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News Release

Staples and Nickelodeon Team Up for Exclusive Back-to-School Program to Make More Fun Happen This Season

Exclusive Agreement with Nickelodeon for Teenage Mutant Ninja Turtles™ and SpongeBob SquarePants™ School Supplies to Debut at Staples

FRAMINGHAM, Mass.--(BUSINESS WIRE)--Aug. 5, 2014-- Staples, Inc. (NASDAQ: SPLS), has an exclusive partnership for back-to-school supplies with Nickelodeon™, the number-one entertainment brand for kids. Staples stores and will make more fun happen with a wide assortment of Nickelodeon Teenage Mutant Ninja Turtles™ and SpongeBob SquarePants™ products found exclusively at Staples.

Staples Nickelodeon Spongebob Squarepants backpack (Photo: Business Wire)

Staples Nickelodeon Spongebob Squarepants backpack (Photo: Business Wire)

“At Staples, we’re always focused on developing unique and exciting products that meet our customer’s needs,” said Scott Young, senior vice president, product and business development, Staples. “That’s why our exclusive partnership with Nickelodeon and its popular brands is a natural fit for Staples for the back-to-school season. Now customers can find the broadest and most fun selection of products and the best savings on classroom essentials at Staples.”

Staples will offer exclusive Teenage Mutant Ninja Turtles and SpongeBob SquarePants designs on products such as folders, pencil pouches, pencil sharpeners, notebooks, backpacks, lunch boxes, die-cut erasers and pencils, making it easy for students to show their style and make the grade with their favorite Nickelodeon characters.

“Joining forces with Staples to bring Nickelodeon’s entertaining characters to functional supplies is a perfect way to celebrate the start of the school supply shopping season.” said Paula Allen, Senior Vice President, Global Publishing, Nickelodeon Consumer Products.

About Staples

Staples makes it easy to make more happen with more products and more ways to shop. Through its world-class retail, online and delivery capabilities, Staples lets customers shop however and whenever they want, whether it’s in-store, online or on mobile devices. Staples offers more products than ever, such as technology, facilities and breakroom supplies, furniture, safety supplies, medical supplies, and Copy and Print services. Headquartered outside of Boston, Staples operates throughout North and South America, Europe, Asia, Australia and New Zealand. More information about Staples (SPLS) is available at

About Nickelodeon

Nickelodeon, now in its 35th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon’s U.S. television network is seen in almost 100 million households and has been the number-one-rated basic cable network for 19 consecutive years. For more information or artwork, visit Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIA.B).

Source: Staples, Inc.

Staples, Inc.
Kristine Houston, 508-253-8468
Tori Fernandes