Print Page  |  Close Window

News Release

Staples Brings New Accessories to 2016 Back-to-School Season with Debut of Cynthia Rowley Collection

New Cynthia Rowley Collection Perfect for Trendsetting Students

FRAMINGHAM, Mass.--(BUSINESS WIRE)--Jun. 29, 2016-- Staples brings new accessories to the 2016 back-to-school season with designs from leading American fashion designer, Cynthia Rowley.

This Smart News Release features multimedia. View the full release here:

Cynthia Rowley Backpack (Photo: Business Wire)

Cynthia Rowley Backpack (Photo: Business Wire)

Arriving in Staples’ stores nationwide and on in July, the exclusive Cynthia Rowley Collection features must-haves ranging from backpacks to binders to ballpoint pens. Prominent colors in the collection are gold and silver metallic, navy/pink stripes and Cynthia Rowley’s bold Cosmic Floral design in black and white.

“Students are always looking for new accessories to express their style so the bright, chic Cynthia Rowley metallic finishes and bold stripes are eye-catching and sure to become student favorites,” said Liz Haesler, senior vice president and general manager merchandising, Staples.

“You never know where your next source of inspiration will come from. I draw inspiration everywhere whether it’s from something in my design studio or while I’m vacationing with my hubby and kids. I love unique accessories- these fun patterns and metallic add a little flair to the daily routine.” said Cynthia Rowley.

The Cynthia Rowley Collection features a wide assortment of products including:

  • New Cynthia Rowley Flat Zipper Pouch
    With a zip-closing top, keeping everyday supplies organized is easy and chic in this flat zipper pouch available in silver or gold metallic. ($9.99)
  • New Cynthia Rowley Lunch Bag
    Stylish and cute, this lunch bag available in silver metallic or navy/pink stripe patterns is perfect for transporting mid-day meals to school. ($24.99)
  • New Cynthia Rowley Backpack
    Carry school tools in style with this backpack in silver metallic and navy/pink stripe patterns. ($34.99)
  • Cynthia Rowley Silver and Gold Ballpoint Pens
    Write at the shimmery height of style with shiny gold or silver ballpoint pens in choice of blue or black ink. ($3.99)
  • Cynthia Rowley 2016 Planner
    Fun and useful planners that bring life and color to a basic organization tool featuring Cosmic Floral designs. ($14.99/$18.99)
  • Cynthia Rowley 2-Pocket Folder
    Stylish and durable, this 2-pocket folder – available in Cosmic Floral designs. ($2.99)
  • Cynthia Rowley Composition Book
    Add fashion and function to note-taking with this composition book available in Cosmic Floral designs. ($2.99)
  • Cynthia Rowley Notebook
    Spruce up your office supplies with this classy floral patterned notebook in Cosmic Floral designs. ($3.99)
  • Cynthia Rowley 1” Binder
    Stay organized and in style with this durable and convenient 1” or 1.5” binder in Cosmic Floral designs. ($8.49/$9.49)

About Staples, Inc.
Staples retail stores and help small business customers make more happen by providing a broad assortment of products, expanded business services and easy ways to shop, all backed with a lowest price guarantee. Staples offers businesses the convenience to shop and buy how and when they want - in store, online, via mobile or though social apps. customers can either buy online and pick-up in store or ship for free from with Staples Rewards minimum purchase. Expanded services also make it easy for businesses to succeed with in-store Business Centers featuring shipping services and products, copying, scanning, faxing and computer work stations, Tech Services, full-service Print & Marketing Services, Staples Merchant Services, small business lending and credit services.

Staples Business Advantage, the business-to-business division of Staples, Inc., helps mid-market, commercial and enterprise-sized customers make more happen by offering a curated assortment of products and services combined with deep expertise, best-in-class customer service, competitive pricing and state-of-the art-ecommerce site. Staples Business Advantage is the one-source solution for all things businesses need to succeed, including office supplies, facilities cleaning and maintenance, breakroom snacks and beverages, technology, furniture, interior design and Print & Marketing Services. Headquartered outside of Boston, Staples, Inc. operates throughout North and South America, Europe, Asia, Australia and New Zealand. More information about Staples (NASDAQ: SPLS) is available at

About Cynthia Rowley
Cynthia Rowley is a leading global lifestyle brand sold in over 60-freestanding collection boutiques, as well as in department, specialty, and online stores worldwide. Brimming with energy, Cynthia Rowley imbues a sense of adventure in all of her design projects, be it wetsuits or her ready-to-wear. While attending the Art Institute of Chicago, Rowley fell into fashion when a local department store buyer discovered her on the train. That initial interest gave Cynthia the confidence to move to NYC where she went on to win the CFDA award for best new talent, became a best-selling author and has appeared on TV shows such as Project Runway, Letterman and The Today Show.

The Cynthia Rowley brand currently includes sportswear and related accessories with additional categories including swimsuits; wetsuits; beauty; Rowley Eyewear, an ecommerce site featuring eyewear collections for both men and women; and ROWLEY, a recently launched fitness collection. For more information on Cynthia Rowley, visit

Source: Staples, Inc.

Staples, Inc.
Kaitlyn Reardon, 508-253-4195
Carrie McElwee, 508-253-1405